Wednesday 20 July 2016

Google joy


A letter
TO: Google 
CC: the collective consciousness of all people who care to know

Dear reader,

I am asking a couple of minutes of your full attention, to put one suggestion to you.

Would you please consider (seriously) using:

·         your awareness on the importance of ‘access to all relevant up-to-date’ information
·         your available resources,
·         your unique way: clear, straightforward, clean, high quality, high speed and playful

to help mankind raise its awareness all over the world that freedom of choice is exercised most meaningful on a palette of choice that contains more than “either this…. or that….”

I don’t think that concepts need much explanation to specialists in information management.
However, you’ll find my take* on it in a nutshell explained….here.

* I am an international advisor in sustainable community developments, combining expertise in both ‘human interactions’ and ‘ information management’.

I noticed that the 24th of October is dedicated to be the World Development Information Day, by the United Nations since 1972.

I was wondering if you’d be interested doing something a bit special with that… since, in a way…..the theme is commemorating your core-business, your very raison-d’être in this world: Google’s Joy.
I would like to suggest to give a twist to your daily special of that day, the Doodle, and putting it ‘on’ all over the world.

A twist?
Yes, this particular Doodle will be programmed to highlight the intelligence that is necessary for both the search query results list to be produced (by Google), as well as it being used and interpreted by the user in a meaningful way.

Here is the thought in more detail:

On a normal, everyday search query, Google responds at the speed of light by composing a  comprehensive results list, in order of significance.
The user can then browse through the summaries of web content and pick and choose which websites to delve deeper into.

What if.. 
on this very day….. 
Google seems to be showing.....
in what appears (at first glance) to be a normal result list......
only’ two (!) results:
1.     the ordinary number 1 ranking for that specific search query
(so it is intelligently responding to the user’s request) and
2.     a link to an explanation website on the importance of freedom of choice and the joys, importance and meaning of being able to see and choose from more possibilities than just 2.

Under this interactive doodle-top-bar….. the normal results do still appear. 
Service as usuall.


This is a mock-up image, to give you an idea, what I picture it to be like.





This whole in itself ultra-short experience, repeated millions of times on one single day:
  • right in the heart of a normal real every day process, 
  • where a person actively desires to see a range of varied options in a search for information
    (and 
    could be tempted to take having free access to such an empowering service for granted….!),  
has the power to raise a lot of awareness on the intelligence involved in making it possible to choose a beautiful life in a sustainable world-community. 

World-peace, world-prosperity, world wellbeing are all highly depending on how humans process storing, retrieving, filtering, interpreting and combining available information and options.

That is what this day is about.
That is what Google is about.
That is what I am about.
That is what this project ‘palette of choice’ is about.

Do you feel invited to play with this suggestion?
I really hope it appeals.

Always happy to be involved,


(-:



I created these Doodle-image mock-ups transforming a picture created by YAK (Yacine Ait Kaci) I found and really liked for the purpose of illustrating this idea in a letter to Google (illustrated version of thew Declaration of Human Rights)





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